Sweet Backflip believes purchasing items online should be as secure as shopping in-store and we strive to achieve this through being compliant with our Privacy Policy. We respect your privacy rights and protect all online visitor personal information.
Sweet Backflip is registered under the General Data Protection Regulation and the Data Protection Act 2018 and we are committed to protecting and respecting your privacy. We work hard to ensure that Sweet Backflip only use your information in the ways that you have agreed. This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us and is part of our Terms and Conditions. If you are under 18, we require that you inform a guardian or parent regarding Sweet Backflip privacy policy before ordering online.
Personal data will be processed:
When you place an order with us we require certain information, such as personal details, order, address(es) and payment particulars, so that we can process your transaction and deliver your goods.
In order to give our customers the best possible service, we may at times ask for other details, for example, product size and category preferences, age and any special dates (such as birthday). This is entirely voluntary and we only use this information for profiling and marketing purposes.
You can choose to sign up for our regular email newsletter and to receive other marketing communications from us via post, email, SMS, MMS and telephone. We will only use the contact method to which you have agreed.
We are always interested in improving and developing our website and may contact you requesting feedback regarding your online experience. For quality control and training purposes, we may monitor or record your communications with us. This information will only be kept for as long as is reasonably necessary for these purposes.
We may use information collected about you in the following ways:
From time to time, we may collect anonymous information about your browsing behavior on our site in order to improve our service to you. We may obtain information about your general internet usage by using a cookie file which is stored on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. If you register with us or if you continue to use our site, you agree to our use of cookies.
You may block cookies by activating the setting on your browser which allows you to refuse all or some cookies. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon you visit our site.
We use cookies to offer you personalized advertising. You can also opt-out of this at any time by clicking the pop up to the right of this screen. If you choose to opt-out, a cookie will be placed on your computer to indicate that no information is to be collected by us about you, although this will not prevent ads or pop-ups on your computer by other companies. Please note that you would need to repeat this process for each browser and computer that you use. If you delete an opt-out cookie, you would need to repeat the process again to express your preference.
This website uses various remarketing services to advertise on third party websites to previous visitors to our site. This could mean that we advertise to previous visitors who haven’t completed a task on our site for marketing purposes.
This could be in the form of an advertisement on the Google search results page,or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the peopletree.co.uk website. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.
AdWords Remarketing is a Remarketing and Behavioral Targeting service provided by Google. It connects the activity of peopletree.co.uk with the Adwords advertising network and the Doubleclick Cookie. You can opt out of the cookie tracking here: http://google.com/settings/ads/onweb/optout?hl=en
The personal information which we hold will be held securely in accordance with our internal security policy and the law. Access to customer account information is limited to staff who require immediate access to process orders. We use full login and password controls to protect the information held. Our site uses secure server software to protect your information. All information is encrypted and protected in accordance with the law.
The transmission of information via the internet is however not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site. Any transmission is at your own risk.
We will not pass your information to any third parties outside of Sweet Backflip, except where required to do so as a part of the sale, disposal or transfer of our business, in whole or in part.
We will not pass your personal details on to a third party brand for marketing purposes unless you choose to opt in for 3rd party marketing. If you do opt in, from time to time and only with your permission, we may disclose your information including name, address and email address available to other companies whose products are similar to ours.
If you do not wish to receive any third party emails, please do not tick the third party marketing preference box when registering online, if you have previously ticked for 3rd party marketing and now have changed your mind please go to your preferences center and untick this box or let us know when ordering over the phone and we will do this for you.
In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Terms and Conditions; or to protect the rights, property, or safety of Sweet Backflip, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
You have the right to ask us not to process your personal data for marketing purposes. You can exercise the right at any time by contacting us or by unsubscribing from our email newsletters and/or catalogue by changing your preferences in your Sweet Backflip account. You have the right to access information held about you. Your right of access can be exercised in accordance with the Act.
Klarna Bank AB (publ) (“Klarna”) uses cookies to recognize the user’s device for the purpose of providing personalized advertising of Klarna products the next time the user will browse a merchant website offering Klarna products, and for analytics purposes.
Persistent marketing and analytics cookies
These cookies contain a unique user ID which will enable Klarna to recognize the user’s device the next time that user returns to a merchant using Klarna’s services. These are persistent cookies, stored on the device for a period of up to 540 days as of the last interaction with Klarna, or until they are deleted and allow Klarna (i) to show personalized marketing of Klarna products, including credit promotions to the user, and (ii) to perform analytics of the user behaviour.
By connecting the unique user ID stored in the cookie on the device to the information Klarna has about the user, Klarna will be able to recognize the user of that device. The information Klarna collects through the cookies is not shared with any third party.
The user’s consent and revocation of consent
Setting cookies for marketing purposes is subject to the user’s consent, which will have to be obtained before the cookies are set on the user’s device. In addition, the web browser or device often allows the user to change the settings for the use of cookies. More information on how to adjust the settings can be found in the browser of device reference information, and on aboutcookies.org.
About Klarna
Klarna Bank AB (publ) is subject to Swedish Data Protection legislation, and is the data controller for the purpose of processing the personal data as described above. Klarna has a data protection officer and a team consisting of personal data experts. Klarna also has a customer service team handling questions relating to personal data. You are welcome to contact Klarna at dataskydd@klarna.se. Please visit www.klarna.com for more information about Klarna, and how Klarna processes personal data.
Should you wish to gain a copy of the personal information we hold on you, please contact us on the below channels. We welcome your questions, comments and requests regarding our Privacy Policy. If you need more information about our privacy policy or if you need assistance unsubscribing from our email newsletters and/or catalogues, please send us an email or give us a call.
TELEPHONE
Call:+44 (0)800 471 4917
Office hours are 9:30 am to 5:00 pm Monday to Friday.
To reach us outside normal business hours, leave a voice message and we will return your call or send us an email.
Send your message to hello@sweetbackflip.com
